Below is just a sample of the Enterprise accounts that have benefited from my brand and content strategy, resulting in increased awareness and growth.
As Team Lead, I helped Hilton reach a remarkable 35% increase in online bookings by incorporating SEO and web page design changes.
I boosted online revenue by 44% by creating the brand voice and messaging for Blackstone Realty Group’s first hospitality acquisition - LXR Hotels & Resorts. My team was responsible for website, print, and all video initiatives.
As head of the Brand Studio at Hanley Wood Media (now Zonda Media) RAM wanted a campaign aimed at residential and commercial construction professionals. With a budget of $2M, I oversaw the first video series accompanied by a robust digital and print campaign to introduce the construction audience to the value of RAM trucks. It resulted in a record breaking 600,000 visitors to the website within the first month of launch, as well as $800,000 renewal for additional video strategy in conjunction with their agency of record. Click the image to see more.
As Head of the content/brand studio at DMI, I executed an informative demand generation campaign that landed an $8M Managed Mobility Services contract for H&M, serving their employees worldwide.
Custom content is my jam. This piece was created on behalf of Getty for demand generation purposes, resulting in a record breaking 450 qualified leads across Industry Dive’s trade publications. Click the image to see more.
As part of an ABM strategy, a custom comic book was created for the key decision maker. It landed a $5M new business contract. Click the image to see more.
